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D   E   S   I   G   N   E   R        |       C   R   E   A   T   O   R        |       A   R   T   I   S   T

VIRTUAL EVENT FOR

"Y" YSL x LENNY KRAVITZ

DESIGN

THE TASK

The task for this project was to create a virtual event space to host the launch of "Y" fragrance by YSL. 

MY ROLE

My role for this project was to lead the project on all things design (beyond the already designed "House of Y" logo). I had free range to create the assets I felt would communicate best with the audience and elevate the raw assets given.   

THE PROBLEM 

Creating an environment that would would meet the standards of YSL, Lenny Kravitz, and the anticipated guests.

THE OUTCOME

Through a series of design iterations. We arrived at the below final concepts and design implementations for this successful event. 

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