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PRINT DESIGN
FOR DON "DINO DON" LESSOM
PRINT DESIGN
THE TASK
The task here was to create assets for Don's "Giant Dinosaur World" Exhibition. You may Don for his work on Jurassic Park!
MY ROLE
My role was to introduce the dinos to the public via posters and other assets and build out designs that would enhance the appetite for life sized dinos!
THE PROBLEM
How will I create assets that convey the exciting idea of seeing dinosaurs in person? How do I show they are life sized?
THE OUTCOME
We found a great place on the final output of these designs. From the reiteration of size by creating the dinos outside of the design elements, to the inviting aspect of blues (think doctor, teacher...trusting color tones) and earth tones, to the finalized logo. This project was a success!
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